Projects @ Alex Ross-Martin

Campus skateparks digital assets

A range of digital assets utilised in web and social media content, produced 2018-2021.

New restaurant opening in very high-end neighbourhood. Brief was a semi permanent display to be visible to both patrons on the terrace and passers-by. The interior of the restaurant features butterfly themed artwork by Damian Hirst, the client requested the external display tie in with this theme.

Various concepts were explored, in the end the final concept uses multi-piece laser cut steel butterflies mounted in artificial floral displays which can be removed from permanent planters. The butterflies are a mix of chrome and painted finishes.

Conceptual design, 3D modelling and project management by me. Installation co-managed by me. Laser-cutting and chroming out-sourced, assembly and painting in house at S2 events.

Client: BAH projects for CUT @ 45 Park lane

Location: 45 Park lane, London, UK

Date: 2022

Role: Designer & Project Manager